Tribe
Rallying a tribe of young people to change their community.
OVERVIEW
The youth community of Mackay Christian Family Church has gathered together on Friday nights for many years. Having had various names over the years, they needed a new name to encompass what they were really passionate about, and a brand that would communicate that easily.
SOLUTION
The client had landed on 'Tribe' and I wanted to create a modern, vibrant brand with a undertone of tribal and traditional elements.
The logo is adaptable to various colours, fills and styles - and the brand relies heavily on bold imagery, symbols, geographic shapes and textures.
The youth community is taking bold strides with their new brand in arm - creating a safe and positive environment for young people to find hope, joy and faith.
A WORD FROM THE CLIENT
