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Dusty's Backhoe Hire
Unearthing the new face for digging.
OVERVIEW
Dusty is the new name on the block for hiring a backhoe to get the job done across residential and commercial industries. They didn’t want to look ‘stock-standard’ and wanted a fresh look and feel to start the business with a strong foundation.
SOLUTION
I created a brand that is both friendly and professional. A simple icon representing movement and excavating. Coupled with text that is bold and welcoming. The soft edges and clean lines keep the brand looking modern. A warm palette, subtle gradients and custom texture also assist with giving Dusty’s the unique visual identity that the client desired.
A WORD FROM THE CLIENT
More work.
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